Aston, Bond's Aston
By the time you read this, the hype will be over and most of you will have already checked out the new James Bond film, 'Casino Royale' for yourselves. While there are still doubts over Daniel Craig's choice as 007, there should be no argument about the "correctness" of Bond's choice of transportation - the Aston Martin DBS. Aston Martin Design Director, Marek Reichman, said: "This car encapsulates a link between our elegant DB9 road car and the powerful DBR9 race car. It signals an evolutionary development of Aston Martin's world renowned style and elegance." "While hinting at our future design direction, the DBS also has very clear links with our heritage - it is instantly recognisable as an Aston Martin." Aston Martin Chairman and Chief Executive Officer, Dr Ulrich Bez added: "The DBS continues our proud and lengthy association with James Bond." "The DBS is not of the understated elegance of a DB9, nor the youthful agility of the V8 Vantage. It is explosive power in a black tie and has its own unique character which will equal that of James Bond." Starring Daniel Craig as James Bond, 'Casino Royale' is now showing in cinemas nationally.