Cars Sales to hit a Billion

This is the finding of the current WinFor study, which the market research and consulting company R. L. Polk Germany is now presenting to its clients. However, achieving this milestone is only an intermediate step to further growth. Despite environmental concerns, the global vehicle parc will increase by about twenty percent over the next seven years until 2015. Growth on the American continent is the slowest at eight percent, with growth in Asia the strongest at 43 percent. Twenty-five percent of all global vehicles (about 280 million) will be driving on Asian roads. The corresponding share of Europe and the Americas will be at 33 percent. According to Polk forecasts, well over 370 million vehicles will be in operation on each continent by early 2015. The 15 percent growth in Europe from 2008 until 2015 will be the result of momentous increases in Eastern Europe. There the vehicle parc will increase by 33 percent, whereas that in Western Europe will increase by "only" eight percent. Overall, the Essen-based market researchers at R. L. Polk Germany predict sharper vehicle growth in Asia and Eastern Europe. However, there is no sense that vehicle parc growth will end in the "saturated" American and Western European regions in the foreseeable future.