Hot Wheels set Guinness Record at X Games

In a first-of-its-kind two-driver challenge, 'Green Team' driver Greg Tracy, one of Hollywood's top stuntmen, took first place victory as he edged three-time X Games gold medalist and Hot Wheels 'Yellow Team' driver Tanner Foust as the two simultaneously raced through the giant up-side-down loop.

The Team Hot Wheels Double Loop Dare was modeled after the new Team Hot Wheels 'Double Dare Snare' track set — available globally — which lets boys race their 1:64 scale Hot Wheels cars side-by-side in a vertical loop competition. The larger than life Double Loop Dare incorporated an enormous side-by-side loop, exerting a force of 7 G's which the Team Hot Wheels drivers took on at a speed of 52 mph (83 kph approx).

"I've been a fan of Hot Wheels since I was a little kid, racing cars around my parents' living room," said Tracy, a six-time Pikes Peak Champion and a Hollywood stuntman since 1991. "So to be able to be a part of something like this — with Hot Wheels bringing one of its toys to life — is remarkable."

Meanwhile, Foust, who provided tremendous competition, and spirit can continue to boast about his latest world record obtaining the longest distance vehicle jump at last year's Indianapolis 500. Additionally Foust a world-renowned professional stunt driver has two Formula Drift Championships complimenting his three X Games gold medals. He will be racing for more X Games glory in the RallyCross competition.

"Boys of all ages around the world imagine playing with Hot Wheels on a life-size scale - and our vision with Team Hot Wheels was to transform this fantasy into reality," said Simon Waldron, vice president marketing, wheels, Mattel.

"The Double Loop Dare was truly a can't-miss spectacle that altered the Los Angeles skyline. Anyone downtown couldn't miss this massive six-story-tall bright orange structure — it was unmistakably Hot Wheels."

While the live broadcast took place internationally on ESPN over the weekend, footage of the Team Hot Wheels Double Loop Dare can also be viewed on the Hot Wheels YouTube channel. Additional behind-the-scenes footage plus 19 live-action webisodes will be available on HotWheels.com.

images: HotWheels.com