Lamborghini partners with Champagne CARBON
Emperor Champagne Agency, Australia’s exclusive importers of Champagne CARBON, have announced a new global alliance between the boutique French négociant and Automobili Lamborghini in the Italian supercar manufacturer’s 60th Anniversary.
Under the deal, Champagne CARBON will be the Official Champagne Supplier to Lamborghini and support them at motorsport events and other premium celebrations. The union of two brands dedicated to the lifestyle and luxury world will see Champagne CARBON leverage in-depth expertise to create unique experiences by delivering their carbon fibre-wrapped champagne to Lamborghini’s premium events, creating a new chapter for CARBON in the process.
“At Emperor Champagne, we pride ourselves on discovering talented winemakers, and CARBON are no exception. Their craftsmanship and expertise are truly exceptional,” said Kyla Kirkpatrick, CEO of Emperor Champagne Agency. “We are excited to witness this global partnership and explore how we can further it, here in Australia.”
Champagne CARBON was created by Alexandre Mea, heir to the fifth generation of the Devavry family, whose history in viniculture, specifically in the Champillon region of north-eastern France, dates back to 1920.
Using techniques learned from his grandfather, along with four years of research and development in the carbon fibre-wrapped bottle that has come to define the brand, Mea released Champagne CARBON in 2011.
“We have always strived for excellence. Whether it’s the approach to making champagne, its vessel or the experience that results from each of our tastings,” Mea explained.
“What we share with our new partner Automobili Lamborghini, beyond the mastering of our fields of competence, is the creation and promotion of our lifestyle.
“Our house represents more than a fine champagne, it is a way of life, a philosophy. We can also appreciate this with the brilliant Italian manufacturer.”
Stephan Winkelmann, CEO of Automobili Lamborghini, is excited about the new partnership.
“Lamborghini is a brand that evokes traditional craftsmanship and future tech in everything it does,” Winkelmann stated.
“CARBON Champagne conjures similar celebrations of an authentic, exclusive and aspirational lifestyle and our partnership is a vivid reflection of both brands’ approach to using traditional skills alongside cutting edge ideas and technologies.”
Emperor Champagne Agency is a dedicated champagne supplier, run by champagne experts, that only stock champagnes sourced from France and approved by an independent sommelier panel.
For more details on Emperor Champagne Agency and their range, click HERE.
