In the first 100 days following the Opening Ceremony on 17 October 2007, more than 500,000 guests have visited BMW Welt and no less than 3,500 cars have been handed over to their owners in the Car Delivery Centre, where customers receive an individual briefing when collecting their new BMW. Right from the start on the opening weekend the curiosity aroused by the building's trendsetting architecture created by Professor Wolf D. Prix and the specific exhibitions presented by BMW attracted no less than 80,000 people. Since then more than 15,000 have joined in guided tours of the location, all of them fully booked.
To date BMW Welt was also the starting point for 25,000 visitors going on the new Plant Tour on the Production Mile in the BMW Plant next door, where some 900 units of the 3 Series come off the assembly lines every day. The new BMW Museum will round off the overall experience of the BMW Welt when it is opened later this year.