TMHA to sponsor Jack Perkins in V8 Supercars

The new partnership with Ford Performance Racing/Charlie Schwerkolt Racing represents the first official Toyota forklift involvement in Australia's most popular car-racing category.

TMHA executive vice president and COO, Steve Takacs, said the move was an excellent fit with Toyota's forklift customer base.

"Many forklift buyers, renters and operators are keen V8 Supercar fans," he said.

"And the V8 Supercar events provide an ideal setting for corporate hospitality opportunities."

CS Racing team owner Charlie Schwerkolt's company Waverley Forklifts is a leading independent forklift provider, offering a full range from 1.5 to 16-tonne payload.

"We have been buying Toyotas since the mid-1990s and they've been our product of choice ever since. We've owned thousands of Toyota forks, and have found that our clients appreciate the premium product that we provide as result," Schwerkolt said.

Waverley Forklifts transports its rental forklifts with its own truck fleet and also provides service back-up.

Perkins, the son of multiple Bathurst winner Larry Perkins, is running the number 18 car as part of FPR/CS's four-car factory squad for 2014.

The 2014 V8 Supercar season continues this weekend with the Winton 400 in Victoria and finishes in Sydney in December.